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Tag: Creative Counsel
How to Incorporate a Cause Into Your Brand & Marketing
Many of today’s most well-known and successful brands incorporate a cause or element of charity into their marketing. Supporting a cause or charity with your business is a great way to build deeper connections with your customers,
What Retail Marketers Can Learn From the TikTok Ban
While the TikTok ban on January 18 and 19 only lasted about 12 hours, it forced many businesses to take pause and reflect on their strategic marketing plans for the year.
Annual Marketing Planning Tips for Retailers
Having a strong marketing strategy foundation is important for every business. As you’re planning your 2025 marketing campaigns and promotions, many factors need to be considered. Balancing budgets, planning seasonal needs,
