5 Things to Consider when Refreshing Your Digital Campaigns
![](https://www.retailers.com/wp-content/uploads/2021/04/retailer_apr-may21_digital-campaigns-main-300x210.png)
Campaigns go stale fast. Here are some ideas to keep content fresh
By JENNIFER ROOK
Oscar Wilde once said that you never get a second chance to make a first impression.
News From The Capitol: Lighter version of normal
![Amy Drumm, Senior Vice President of Government Affairs for Michigan Retailers Association](https://www.retailers.com/wp-content/uploads/2021/02/drumm-amy_0221_820x1024-240x300.png)
By AMY DRUMM, MRA Vice President, Government Affairs
We are weeks away from the first 100 days since the start of the new legislative session. While the general public hears a lot about politics during an election season,
CEO Bill Hallan: Accepting a world full of risks
![MRA President and CEO William J.Hallan](https://www.retailers.com/wp-content/uploads/2019/08/bill-hallan_0819-1024x682-300x200.jpg)
We live in a world of risk, yet for the past 12 months, the entire world has collectively locked down in an attempt to reduce the chance of contracting COVID.